A TREE-TY COMPANY
Rooting Farmers.
Bridging Markets.
We connect smallholder farmers to premium markets — turning subsistence into prosperity.
3x
Income Uplift
0M
Smallholder farmers in Kenya
0%
Of Kenya's food grown by smallholders
0%+
Post-harvest losses — no market access
0x
Income uplift with market linkage
Sources: KNBS, FAO 2023
THE PROBLEM
Farmers Trapped in Poverty
Smallholder farmers in Kenya produce over 70% of the country's food, yet remain among its most economically marginalised people.
Without market linkages, their harvests rot. Without training, they grow low-value crops. Without income, they cannot invest in their farms.
Young people — Gen-Z and Millennials — are increasingly disconnected from agriculture.
OUR SOLUTION
RootBridge Changes That
RootBridge identifies, trains, and organises smallholder farmers around premium, high-demand crops — then creates the market linkages that make their work profitable.
WHAT WE GROW
Premium Crops,
Premium Returns
Bird's Eye Chillies
Ksh 200–400/kg
EU export demand • High-value spice with strong processor demand
Orange Sweet Potato
Ksh 30–60/kg
Vitamin A-rich • 6 harvests/year • School feeding programs
Pure Kienyeji Chicken
Ksh 700–1,200/bird
Premium segment • Free-range • 20% annual market growth
Pipeline: Beekeeping (honey & wax) | Goat & Sheep Rearing
View All ProductsHOW IT WORKS
From Farm to Market
Recruit & Train
We identify farmers, provide premium seeds, inputs, and agronomic training
Aggregate & QC
Quality-control produce at collection points to meet buyer standards
Connect to Markets
Link to supermarkets, restaurants, exporters, and institutional buyers
Pay Promptly
Transparent, prompt mobile money payments directly to farmers
IMPACT TARGETS (3 YEARS)
Measurable Change
0+
Farmers Impacted
0x
Income Uplift
0+ t
Produce/Year
0%
Women-Led Farms
Lake Victoria Basin
Some of the most fertile agricultural land in East Africa
WHY BUSIA COUNTY?
The Perfect Starting Point
Current Operations
6 acres chillies • 5 acres OFSP • 200 chickens
BACKED BY TREE-TY
Technology-Powered Traceability
RootBridge is a subsidiary of Tree-ty, a Climate LaunchPad 2023 National Finalist. Our parent company's forest monitoring platform provides the technology backbone for agricultural traceability.
Climate LaunchPad 2023
National Finalist
YECO 2024
Top 25 Global Startups
ALC Alumni
All 3 Co-founders
Join the Agricultural
Revolution
Whether you're a farmer looking for better markets or a buyer seeking quality produce, RootBridge is your bridge to prosperity.